Prosit! FRITZ

Packaging of the World: Creative Package Design Archive and Gallery: FRITZ.


Derrick Lin 10/17/2012

Designed by Rodolfo Bazetto of BZ Propaganda
Country: Brazil
Ilustratation Leandro Eidi Kadomoto

Since 1993, the brewery’s German Fritz is one of the oldest in Brazil and started as a hobby master -brewer Jörg Franz Schwabe. Nowadays Fritz produces five types of beers. We create the names and developed labels for each product individually, rescuing the authentic German culture but with a modern colors, fonts and shapes. The bottle is unique, imported from Germany along with the 5-liter keg.

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